Product Label

Layout Approach
Zone Content
Application / Data Identifiers and Encoding

Layout Approach

The product label is required on all cartons (case packs) containing a single title or single non-book item. The product label is not required on cartons containing mixed titles when mixed titles are permitted by the Barnes & Noble purchase order .

The product label follows an approach similar to that of the Shipping Label. It is composed of zones in accordance with the recommendations of the DEIG working group. The recommended minimum label width is 6 inches, and the recommended minimum label height is 4 inches.

In keeping with UCC/EAN-128 technical specifications, all bar codes must be at least 0.5 inch high, although a height of 0.75 inch is strongly preferred. A minimum ‘X' dimension of 0.015 inch (15 mils) is required, to support high-speed scanning.

The “quiet zone” or white space preceding and following each bar code is to be at least 0.25 inch wide.

Zone Content

View examples.
   Book Label
   Music Label
   Nonbook Label

Specific information is assigned to each zone on the product label. The information below applies to all product labels. Notes concerning any variations in the information in book or non-book product labels are included with the Product Label examples for each situation.

Zone 1 – Mandatory for Product Received at Barnes & Noble

The first zone is reserved for human-readable information specific to the product, but information that is not typically bar coded on the carton.

Zone 2 – Optional for Product Received at Barnes & Noble

The second zone is reserved for publisher or vendor specific information. Zone 2 may be left blank if not required by the Publisher or vendor (or used for information other than that shown in the examples).

For non-book products, this zone may be used by the vendor or jointly by the vendor and Barnes & Noble if specified by a Barnes & Noble product manager.

Zone 3 – Mandatory for Product Received at Barnes & Noble

The third zone is reserved for barcoded product information that is equally useful to the publisher or vendor and to Barnes & Noble.

Application / Data Identifiers and Encoding

Field Name
AI or AI/DI
Use on Product Label
Data Format
Data Example
Zone 2 – Publisher Information (If Required by Publisher)

Publisher Purchase Order

251

Used to identify the purchase order from the publisher to the binder. Used only in carton markings, not on shipping labels.

n3 + an..30

Publisher PO = 123456

Data = 251123456

Printing Number

10

Used to identify the printing number for the publisher.

n2 + an..18

Printing Number = 11-03

Data = 101103

Zone 3 – Product Information

Carton Quantity

30

To identify the total number of units contained in the shipping container.

n2 + n..6

Carton Quantity = 24

Data = 3024

Carton Weight

3401

To identify the weight of the shipping container in pounds. (1 decimal place implied.)

n4 + n6

Weight = 30.0 lbs.

Data = 3401000300

Cover Price

9012Q

To display the US cover price in a bar-coded format. (2 decimal places implied.) For a non-US cover price, the appropriate ISO Currency Identifier should be used.

n4 + a1 + n..5 + a3

Cover Price = $24.95 US

Data = 9012Q2495USD

If the product is identified by

UPC-12
or EAN-13

01

To encode the product identifier (UPC-12) in UCC/EAN – 128 Symbology

To encode EAN-13, use the first 12 digits of the EAN-13 in place of 0 + UPC11.

n2 + n14

n14 = P + 0 + UPC11+C

Where: P=1 and

UPC11=first 11 digits of UPC

C = Modulus 10 Check Digit.

UPC = 6 14141 00543 7

n14 = 1061414100543

Data = 0110614141005434

Note that the AI of ‘01' is not used in the calculation.

If the book-related product is identified by

ISBN

01

To encode the product identifier (ISBN) in UCC/EAN – 128 Symbology

n2 + n14

n14 = P + 978 + ISBN9+CWhere: P=1 and

ISBN9 = first 9 digits of ISBN

C = Modulus 10 Check Digit.

ISBN = 1-234-56789-X

n14 = 19781234567894

Data = 0119781234567894

Note that the AI of ‘01' is not used in the calculation.

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